Making Building Easy with Kerri-Ann Hooper

Send us Fan Mail Kerri-Ann Hooper on Building Smarter: Contracts, Cash Flow & Calling BS on Industry Norms This episode is for anyone who's ever looked at a building contract and thought: Wait, where did that charge come from? I’m joined by Kerri-Ann Hooper — straight-talker, industry shaker, and founder of a building company doing things differently. We get into: The sneaky stuff hidden in building contracts (and how to spot it) Why COVID didn’t just shake up timelines — it reshaped trust What real estate taught her about branding, perception, and backing yourself How social media actually works for builders (hint: it’s not just before-and-after shots) And why building a brand with intention matters just as much as bricks and mortar Kerri-Ann’s story is packed with real-life lessons — from overcoming financial hits to navigating unrealistic design expectations and championing transparency in an industry that’s not known for it. Whether you’re in the game or on the tools, this convo is a blueprint for building better — businesses, brands, and homes. Episode Highlights: 00:00 – Office Christmas Party Recap 00:57 – Meet Kerri-Ann: A Disruptor with Purpose 01:40 – Making Waves at a Networking Event 02:23 – Branding That’s Built to Last 07:44 – Real Talk on Industry Challenges 13:12 – The COVID Fallout 16:05 – Resilience in Action 22:01 – The Block vs. Reality 24:30 – Champagne Tastes on a Bunnings Budget 24:50 – Picking Colours That Rent, Not Just Impress 26:02 – How TV Trends Skew Real Life 27:43 – What’s Next for the Aussie Building Scene 28:50 – Energy Efficiency & Government Red Tape 29:48 – Prefab Homes and Smarter Living 30:29 – Why the Housing Crisis Isn’t Just About Houses 35:59 – Relationship-Driven Business 41:24 – How to Nail Social Media When You’re in the Trade 45:25 – Wrap-Up & Takeaways