Why LinkedIn Still Works for Lawyers in the AI Era | Tony Albrecht

If you have ever wondered whether LinkedIn still matters, this episode is a pretty good answer. We are bringing this one back because it was one of our most downloaded conversations, and it still holds up in the AI era. Maybe especially now. Tony Albrecht did not build his career by blending in. He left litigation, built Contender, and figured out how to use LinkedIn to grow real relationships, real visibility, and real business without sounding like every other lawyer online. That is the part most people miss. This episode is not about posting for the sake of posting. It is about using content to build trust over time. Tony and Brian talk through what consistent posting actually does, why most lawyers overcomplicate it, and how Tony’s 1 to 5 to 10 method helps lawyers show up in a way that feels human and memorable. There is also a bigger lesson running through the whole conversation. AI can make content faster. It cannot make you interesting. It cannot give you a point of view. And it definitely cannot build the kind of trust that comes from showing up with something real to say. If you have been treating LinkedIn like an optional chore, this episode will probably change how you think about it. Connect with Tony LinkedIn: https://www.linkedin.com/in/tony-albrecht Contender: https://contenderllc.com Book: https://www.amazon.com/Creative-Arena-Creativity-Building-Future/dp/1735605824 ____________________________________ Brian Glass is a nationally recognized personal injury lawyer in Fairfax, Virginia.  He is passionate about living a life of his own design and looking for answers to solutions outside of the legal field.  This podcast is his effort to share that passion with others. Want to connect with Brian? Follow Brian on Instagram: @thebrianglass Connect on LinkedIn