#249: 10 Red Flags That Marketer Is About To Take Your Money

A coach friend called me about a friend of his. She'd written a book. A marketer emailed offering to make it more visible. Keywords. SEO. New pages. All of it with a price tag on the end. He wanted to know if she was getting ripped off. So I read the email. And I thought about you. Most coaches don't know much about marketing. That's not a character flaw. Nobody taught you. But when somebody shows up using words you've never heard, you get that little feeling of "hmm, maybe this person is right." And that feeling is the product. That's what they're selling you. A real marketer sells you a result.  A rip-off sells you the feeling of doing something. In this episode I walk through the 10 red flags I see all the time, and I give you 4 questions to send back to anyone before you hand over a dollar. Ready to stop being the coach who can't tell the difference? Come to Start Small, Start Right, my free three-part training. You don't have to become a marketer. You just need to know enough to check the work. We kick off Tuesday, September 8th, and on the 12th we're live building page one of your business plan together. Register free: https://mycoachingbizplan.com Drop me a line and share your thoughts! About the host: Michelle Kuei is a business and marketing coach for coaches. She helps coaches across all niches stop chasing clients and start attracting them using her Client Enrollment Method. She's the founder of Elevate LifeCoaching, the creator of the Coach With Clients Academy, and the host of the Make It Visible podcast and Office Hours with Michelle, live every Saturday on YouTube. An ICF-accredited coach (iPEC), certified copywriter, and Top 15 Coach in Los Angeles, Michelle built her coaching business while working full-time as a pharmacist. Learn more at michellekuei.com. Subscribe & review: If this episode helped you, the best thank-you is a quick rating and review wherever you listen.   🐦 SOCIAL STUFF: Substack ➔   / dearcoach.substack.com Instagram ➔ /@elevatelifecoach Facebook ➔   / coachmichellekuei Linkedin ➔   / michellekuei Website ➔ michellekuei.com Book a strategy call with Michelle ➔ http://coachwithclients.co/strategycall