Transitioning from CMO to CRO - Hannah Garner on stepping into the CRO seat & hiring in the AI era

Hannah Garner didn't set out to become a CRO. She joined Arctic Shores as VP of Marketing with an eye on the CMO seat, but found herself stepping into revenue leadership instead. In this episode, Hannah shares what that transition actually felt like - from the imposter syndrome that came with the transition to the advice from fellow CROs that helped her push through it. She also unpacks how to differentiate in an AI-saturated market and how AI is changing what “good hiring” actually looks like. 📚 Episode Chapters 03:30 - Hannah’s journey to CRO 09:00 - Insights on Revenue Leadership 15:00 - Navigating Imposter Syndrome 20:50 - The importance of Brand differentiation 31:00 - Hiring in the AI era 🎧 Continue listening… Make sure you listen to Robert Newry’s transition from CEO to Chief Explorer at Arctic Shores Enjoyed today's episode of Making The Grade? If you took something valuable from the episode, we'd love for you to... ✔️ Leave us a rating and review on your favourite podcast platform. ✔️ Share your ideas or guest suggestions with us at [email protected] ✔️ Stay in the loop with the latest from Making The Grade and ScaleWise by following us on LinkedIn or YouTube. See you again next week!