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Marketing, Magic, & The Messy Middle: Wickedly Branded
Beverly Cornell
The Morning I Called the Nurse Line | Beverly Cornell
OCT 20, 202620 MIN
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Description
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One morning during a deployment, Beverly woke up convinced she was having a heart attack. A call to the nurse line began a very different conversation about perimenopause, anxiety, sleep, and the changes she had been trying to make sense of. In this episode, Beverly shares how a later AuDHD diagnosis added another piece of context, and why midlife can bring significant changes at the same time women are using some of the strongest judgment of their careers. From Chapter 2 of Wickedly Branded®, this is a story about acknowledging new information instead of expecting yourself to function exactly as you did at 25.
Three marketing topics
1. Midlife changes and the invisible demands on women founders
2. AuDHD, hormonal shifts, and reconsidering old expectations
3. Why experience brings stronger judgment even amid uncertainty
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