/https%3A%2F%2Fstorage.buzzsprout.com%2F88tttcfezav32x3wbhsz0sx9oayi%3F.jpg)
Massive Agent Podcast
Dustin Brohm
How I'd Start Fresh on Social Media Before 2027
SEP 24, 202614 MIN
/https%3A%2F%2Fstorage.buzzsprout.com%2F88tttcfezav32x3wbhsz0sx9oayi%3F.jpg)
Description
Send me a message
If I wanted to start over on social media as a real estate agent going into 2027, here's exactly what I'd do. There's a two step formula to get this right so you're actually getting clients from your content, not just likes and views.
Market conditions are what they are right now. Shitty, to be honest. High rates, a tough buyer's market, agents dropping out of the business. You can either complain about it or you can reset how you're approaching social. This episode is that reset.
In this episode:
Step one: why defining your ideal audience has to come before anything else you post
The "clone your favorite client" cheat code and exactly what questions to ask about them
Step two: the PASS formula for what to actually post, problem, aspiration, shift, showcase
A full real example walking through PASS from a real pain point to a working call to action
Why most agents already have good video ideas, they just don't know how to package them
Why waiting until January to make this shift is a mistake you don't need to make
Define who you're speaking to. Then use PASS to get their attention. It's not more complicated than that.
***********************
RESOURCES :
Free "Clients From Social" Masterclass -
Learn the new formula top agents are using on social media to attract 5+ new closings, month after month. REGISTER HERE: https://members.massiveagentsociety.com/free-masterclass-registration?utm_source=podcast_notes
Massive Agent Society on Skool - My coaching community giving Realtors the exact blueprint (and handholding) to attract 5+ new clients, every single month. CLICK HERE: https://www.skool.com/massiveagentsociety
Manychat PRO - Automate your Instagram DM's and Get 30 days of Manychat Pro for FREE - CLICK HERE
REAL Broker - Learn how we can be business partners and build a business together @ ΓEA⅃ Broker- CLICK HERE
PLEASE LEAVE A REVIEW on APPLE PODCASTS or SPOTIFY 🙏🏼

