Spotify's Non-Exclusive Play & The Bathurst Branding Machine

This week on Media Bubble, Reeney, Willie, & Whitey dig into the new Spotify and Joe Rogan licensing agreement and how Spotify recoups on the deal. From there, the focus shifts to Bathurst, looking at how nine hours of car racing delivers a masterclass in audience retention and massive brand integration and why some agencies are already using Al for close to 50% of voiceovers. Production & Sound Design: Earsay - More than an audio production company. Hosted on Acast. See acast.com/privacy for more information.