"Creators Are the Next Rock Stars": How Live Events are Changing the Creator Economy

Get your VIP pass to the hottest show in town! This week on The Media Roundtable, Daniel Granger (CEO & Founder, Oxford Road) talks with Andrew Tenenbaum and Ben Duvdevani (Co-Founders, One More Time VIP) about how live events fit into the creator economy. From exclusive merch, meet and greets, live episodes and activations, there are many ways brands can unlock new revenue streams for creators. But how will it all pay off in the long run? Ben and Andrew take us backstage for an exclusive look. “Creators are the new rock stars. They have incredibly loyal fan bases. It's not like a musical act, where an album comes out and then something else comes along. In the creator world, it's a constant stream. It's something you become attached to.” -Andrew Tenenbaum (Co-Founder, One More Time VIP) See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.