A name is more than a label. It's a reflection of purpose, legacy and the future. Join Amber Burda, chief operating officer and general manager, as she discusses the importance of naming the Houston Livestock Show and Rodeo's new agricultural complex along Highway 288, the process behind selecting the right name, and how the community can play a role in shaping a landmark that will serve generations to come. The public voting window for the agricultural complex naming has been extended through September 8, 11:59 p.m. CST.

A name is more than a label. It's a reflection of purpose, legacy and the future. Join Amber Burda, chief operating officer and general manager, as she discusses the importance of naming the Houston Livestock Show and Rodeo's new agricultural complex along Highway 288, the process behind selecting the right name, and how the community can play a role in shaping a landmark that will serve generations to come. The public voting window for the agricultural complex naming has been extended through September 8, 11:59 p.m. CST.

Naming the Future: Amber Burda

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