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My Amazon Guy
Steven Pope
The Real Strategy to Rank Higher on Amazon ft. Harshank Vyes
OCT 15, 202612 MIN
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Description
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Amazon PPC wasted ad spend is costing sellers sales. See how a 90-day Amazon PPC audit finds keywords with zero conversions. Learn how Amazon search term reports help identify wasted ad spend and why campaign ACoS alone misses costly problems. Mad Growth Podcast covers Amazon DSP retargeting, new-to-brand customers, and ways to improve Amazon advertising performance.
Get more Amazon PPC tips and expert insights from Sellers Umbrella: https://sellersumbrella.com/
Stop wasting money on Amazon ads that don't convert. Book a call with My Amazon Guy to find out where ad spend is going wrong: https://bit.ly/4jMZtxu
#AmazonFBA #AmazonSellerCentral #AmazonShipping #AmazonSellers #FBAShipping
Want free resources? Dowload our Free Amazon guides here:
Our Amazon Turkey 12 Benchmark and War Room Guide is here: https://bit.ly/4yg8Z47
Your $1M Roadmap is here!: https://bit.ly/3SBO7Vk
Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP
Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0
Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0
Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0
Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME
2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0
Amazon 2026 PPC guide: https://bit.ly/4lF0OYX
Timestamps
00:00 - Why Amazon PPC Ads Spend Money Without Sales
00:44 - Mad Growth Podcast With Sellers Umbrella
01:19 - Why 34% of Amazon PPC Ad Spend Gets Wasted
02:31 - How Amazon Search Term Reports Reveal Wasted Spend
03:39 - How to Audit Amazon PPC Spend and Conversions
04:19 - New-to-Brand ACoS and Customer Lifetime Value
05:39 - Using Amazon New-to-Brand Data for Repeat Sales
06:43 - When Should Amazon Brands Start Using DSP?
07:17 - Amazon DSP Retargeting, Audience Size, and Budget
08:38 - How Amazon DSP Works With Sponsored Ads
09:46 - Amazon Marketplace Expansion for Growing Brands
10:24 - Selling on Amazon Canada, Europe, and Other Markets
11:36 - Sellers Umbrella Website and Amazon PPC Resources
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