OWNR OPS Podcast

💰Apply for OPS Accelerator ➡️ https://ownrops.com/acceleratorIf you're spending money on Facebook ads and getting tire kickers ‚or nothing at all ‚this episode is for you.I brought Jacob Neffendorf back on the show. He runs ads for over 300 land clearing companies across the US. We broke down exactly why most ads fail and what you can do right now to fix it.Here's what we cover:👉 Why filming your equipment is hurting your cost per lead👉 The simple 45-second ad formula that's working right now👉 Why most tire kicker complaints come down to your creative ‚not your market👉 How calling a lead back in under 5 minutes changes everything👉 The 4 numbers you need to know to understand if your ads are making you moneyIf you don't know your cost per lead, close rate, or average job size ‚this episode will change that.🔥 Services We Use 🔥We use Jobber to handle our estimates, scheduling, & invoicing➡️ Get 20% off Jobber here: https://go.getjobber.com/ownrops💰 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: https://dialedinbookkeeping.com/ownrops🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=ooWant to learn more about starting and scaling your own service-based business?📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletterDon't forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!

💰Apply for OPS Accelerator ➡️ https://ownrops.com/acceleratorYou're not stuck because you're not working hard enough. You're stuck because you're working hard on the wrong thing. I know because I've done it — and I still catch myself doing it. This episode is the framework I use to stop.What we cover:The 3 questions to ask before spending time on any decision in your businessLeads, sales, hiring, pricing/cash — the four constraints and how to know which one is yours right nowWhy shiny object syndrome shows up as new equipment, new services, and new businesses — and how to recognize it fastDocument, demonstrate, delegate — the hiring system that lets you get off the machineI've made every one of these mistakes myself — chasing new equipment before my schedule was full, adding services before I had the hiring figured out, avoiding the uncomfortable thing by going back to what I already knew how to do.🔥 Services We Use 🔥We use Jobber to handle our estimates, scheduling, & invoicing➡️ Get 20% off Jobber here: https://go.getjobber.com/ownrops💰 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: https://dialedinbookkeeping.com/ownrops🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=ooWant to learn more about starting and scaling your own service-based business?📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletter

💰Apply for OPS Accelerator ➡️ https://ownrops.com/acceleratorMost land-clearing owner-operators are wearing 4 hats at once — and wondering why nothing's scaling.In this video, I break down the 3 things every business 0–$1M has to nail: Price, Pipeline, and Playbook.In this video:✅ The 3 hats every owner-operator wears — and which one to delegate first✅ Facebook vs. Google ads: real return on ad spend data from actual accounts✅ Why the Andromeda update changed everything about Facebook ad creative✅ Why being booked out 9 weeks means it's time to raise your prices✅ Price. Pipeline. Playbook. — the system I use to help operators hit consistent 80–100k monthsStop guessing and start building a business that actually pays you. This episode breaks down the exact playbook I use to go from owner-operator to seven figures.🔥 Service We Use 🔥📞 Quo (formerly OpenPhone) — one app for all your business calls and texts, plus an AI assistant (Sona) that answers questions, captures leads, and summarizes conversations. Stop missing calls. Start booking more jobs.➡️ Get 20% off your first 3 months: http://quo.com/ownropsWant to learn more about starting and scaling your own service-based business?📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletterDon't forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!

Want a real land‑clearing business doing $20k–$40k months instead of random jobs? Join the free OWNR OPS Skool group for land clearing & forestry mulching owners. Inside you'll get: – The OPS Kickstarter roadmap to your first consistent $10k–$20k months – Real pricing examples & bid breakdowns from our own jobs – Weekly live trainings and Q&A specific to land clearing.Apply here: https://www.skool.com/ownropsMost land-clearing operators running Facebook ads are tracking the wrong metric. In this episode, Austin Gray sits down with Jacob Neffendorf — founder of Rise Online, a growth agency for land clearing businesses — to break down the real math behind paid advertising: customer acquisition cost, lifetime value, and the ratio that tells you if your ads are actually working.What you'll learn:How to calculate your true cost to acquire a paying customerThe CAC-to-LTV ratio every operator should knowWhy speed to lead has a bigger impact on revenue than most realizeHow to grow without touching your own moneyWhat to look for when setting up your first Facebook ad campaignLand clearing business has some of the best margins out there — but only if you know your numbers. Stop guessing and start growing on purpose. 🔥 Services We Use 🔥We use Jobber to handle our estimates, scheduling, & invoicing ➡️ Get 20% off Jobber here: https://go.getjobber.com/ownrops💰 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: https://dialedinbookkeeping.com/ownrops🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=ooWant to learn more about starting and scaling your own service-based business? 📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletterDon't forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!

💰Apply for OPS Accelerator ➡️ https://ownrops.com/acceleratorGet 20% off Jobber here: https://go.getjobber.com/ownropsWondering if Jobber is right for your land clearing or forestry mulching business? This video shows you exactly how to use it.I walk Ryan from Clear View Brush Control through the four things that will change how you run your operation: sending quotes, scheduling jobs, sending invoices, and collecting Google reviews — all inside Jobber.What's covered:✔️ Sending quotes with before/after photos, deposits, and contracts built in✔️ Scheduling jobs so your crew has the full scope without calling you✔️ Closing jobs and sending invoices in one click✔️ Adding Google reviews to your quotesIf you've been running your business out of text messages and spreadsheets, this video gives you the exact workflow to look more professional, get paid faster, and stop losing track of jobs. Watch it once and you'll know exactly how to set Jobber up the right way from day one.