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OWNR OPS Podcast
Austin Gray @theownerop
How to Get Better Leads Using This AI Prompt for Core Messaging
SEP 11, 202636 MIN
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Description
💰Apply for OPS Accelerator ➡️ https://ownrops.com/accelerator
📞 Quo: Never miss a lead. Quo answers your calls with AI, summarizes them, and syncs the call summary and transcript straight into your Jobber Requests➡️ Get 20% off Quo here: http://get.quo.com/ownrops
Most operators can tell you everything about their machines and nothing about why a customer should call them instead of the guy down the road. That's the problem we fixed on this one.
In this episode, Jacob from Rise Online Ads and I walk through how to build your core message — the one sentence that should show up in every ad, every phone call, and every conversation you have with a prospect. We use Clear Path, the AI tool we built specifically for land clearing and forestry mulching, to build a complete messaging framework.
What you'll get out of this one:
Why saying "we do land clearing and 37 other services" is costing you good leads
The exact core messaging framework: we help [who] achieve [result] without [fear/objection]
How to turn your ideal customer profile into fear-and-desire ad copy that actually converts
The phone script opener I use that changes how prospects respond
Why I never take the first AI output as final — and how I push it further
Why I save every output to a backup context file, no matter what tool I'm using
How tightening this message helped cut cost-per-lead in half on a live campaign
🔥 Services We Use 🔥
We use Jobber to handle our estimates, scheduling, & invoicing
➡️ Get 20% off Jobber here: https://go.getjobber.com/ownrops
💰 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: https://dialedinbookkeeping.com/ownrops
🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=oo
Want to learn more about starting and scaling your own service-based business?
📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletter
Don't forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!

