448: How to Use the Right Words In Front of the Right Audience

On this episode, Annie Figenshu joins the podcast. Annie helps leadership development firms explain what they do in simple, compelling language so the right companies understand their value and say yes sooner. She’s the owner of Downstage Media, a StoryBrand Certified Guide, and the co-creator and co-host of The StoryBrand Guide Podcast. She’s also the author of Simple Social Media and co-author of The Content Entrepreneur. Annie has helped clients develop pitches that secured major funding, including $250,000 from three Sharks on ABC’s Shark Tank. With a background in professional theater and improv, she brings a practical, engaging approach to helping businesses know what to say and put it to work. You can learn more about her work at https://www.downstage.media. The post 448: How to Use the Right Words In Front of the Right Audience first appeared on Persuasion by the Pint.