Persuasion by the Pint

Jonathan Taylor and Sean McCool

454: How Multi-Sensory Experiences Drive 70% More Impact – Interview w/ Experience Architect Weston Davis

NOV 7, 202681 MIN

Description

On this episode, we’re exploring how multi-sensory experiences can make marketing more memorable—and how brands can turn a moment into a story people want to share. Our guest is Weston Davis, an experience architect and beverage marketer who brings digital strategy together with live brand activation. As Marketing Lead at Gold Bar Spirits, he oversees event marketing, brand activations, and digital campaigns. He’s worked behind the bar at more than 150 beverage events and helped create cocktail and whiskey tasting experiences that generated thousands of dollars in weekly revenue and earned more than 100 consecutive five-star reviews. Weston has seen firsthand how taste, storytelling, atmosphere, and participation can transform a customer from a spectator into a fan. You can learn more about him at https://westonpatrickdavis.com. The post 454: How Multi-Sensory Experiences Drive 70% More Impact – Interview w/ Experience Architect Weston Davis first appeared on Persuasion by the Pint.