YouTube’s Emma Sweet Breaks Down Podcasting on Platform

Emma Sweet is the Global Product Activation Manager for podcasts at YouTube, where she works at the intersection of podcasting, video, audience growth, monetization, and YouTube’s evolving suite of creator tools. During this conversation, we’ll cover: How YouTube looks at podcasting vs traditional video Whether every podcast should transition to video What makes a podcast work on YouTube I’m on all the socials @JeffUmbro The Podglomerate offers production, distribution, and monetization services for dozens of new and industry-leading podcasts. Whether you’re just beginning or looking to bring a popular show to the next level, we offer what you need. To find more about The Podglomerate: Website: https://podglomerate.com/about/ Email: [email protected]. Twitter: @podglomerate Instagram: @podglomeratepods LinkedIn: https://www.linkedin.com/company/podglomerate Looking for more actionable podcast strategies after today’s episode? Check out The Podglomerate’s free resources: Which Microphones, Recorders, and Headphones Should You Pack for Mobile Podcasting?: https://podglomerate.com/which-microphones-recorders-headphones-mobile-recording/ YouTube Podcast SEO: Metadata, Structure, and Visuals: https://podglomerate.com/youtube-podcast-seo-metadata-structure-visuals/ What Audio Producers *Really* Need to Know About Video Podcasting: https://podglomerate.com/what-audio-producers-need-to-know-about-video-podcasting/ Learn more about your ad choices. Visit megaphone.fm/adchoices