48. Your Podcast Isn't For Everyone (and why that's a good thing)

When many of us started a podcast, we want to reach as many people as possible. But Kyle and Mickenzie are going to make the case that that's not the best approach — and why. This episode covers five critical questions for honing your podcast’s focus and discusses the pitfalls of trying to appeal to everyone. They also talk about the importance of competitor analysis, narrowing down your content, seeking feedback, and avoiding burnout by not overextending yourself. Welcome back to the Podcircle Podcast! ✅ New podcaster? Grab your FREE Podcast Starter Kit. 00:00 Intro 00:55 Your Podcast Isn't for Everyone 01:41 Identifying Your Target Audience 03:05 Tapping into Your Unique Voice 04:38 Understanding Your Competition 07:58 Avoiding Overcommitment 09:26 Evaluating and Pivoting 12:05 Conclusion and Next Steps -------------------------------------------- ► Need help launching a B2B podcast? We can help! ► Need a professional podcast editor? It's our specialty. ► Recommended Podcast Gear Microphone Headphones Earbuds Webcam ► Recording remote podcasts like us? Use Riverside! ► We use Transitor.fm to host our podcast and you should, too. Disclosure: We only endorse products and services that we’ve personally used or come highly recommended by trusted sources. As an Amazon Associate, we earn from qualifying purchases. We may receive a small commission at no extra cost to you.