Franchise vs. Starting Your Own Business: One Entrepreneur Who's Done Both

Franchisee. Independent business owner. Franchisor. Few entrepreneurs have experienced all three sides of business ownership. In this episode of Powered by Franchising, Kate Rolfe, CAFC, sits down with Kyle Struebing, Co-Founder of Altered States Wellness, to explore his journey from purchasing a CBD retail franchise to developing an independent wellness brand and eventually becoming a franchisor. Kyle shares the decisions, challenges, and lessons behind each stage of that journey, offering a unique perspective on the question many aspiring entrepreneurs face: Is it better to buy a franchise or start your own business? Discover what franchise systems can provide, where independent ownership offers greater flexibility, and why understanding your own goals is essential when choosing a business model. Guest: Kyle Struebing, Co-Founder, Altered States Wellness Host: Kate Rolfe, CAFC | Mint Franchise Consultants Learn more: alteredstateswellness.com Powered by Franchising — Exploring the people, stories, and opportunities behind business ownership.