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Profitable Web Designer with Shannon Mattern
Shannon Mattern
September 2026 Income Report EP 220
NOV 11, 202647 MIN
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Description
Get our free course to help women web designers stop undercharging and overdelivering and create a consistent, full-time income at https://webdesigneracademy.com/freecourse
September 2026 Income Report
Erica Nash and I break down how much we made in September, how much we spent and all of the lessons learned along the way, and even though it felt like a super normal month with no launch, we brought in $26,341, spent $17,608, added $6,249 to our reserves and made the very data-driven decision to not host the Simply Profitable Designer Summit in 2027.
We get into why shifting to a cohort model on the Web Designer Academy gave me so much capacity back, what happened when I repeated the exact same Package Matrix™ Method promotion, and what it all means if you're pouring yourself into a strategy or a potential client that's probably never going to be a fit.
In This Episode:
Our full September inflow and outflow, and what a normal week looks like around here
Why September felt easy, and how closing the doors created capacity
The story behind Anchor High™ Certification and how package matrix is showing up in other industries
Why the Simply Profitable Designer Summit is on hiatus for 2027
Same promotion, 10 enrollments vs. 2, and the lead source lesson behind it
How a brand system helped me do 3x to 4x as many slide decks
The calendar capacity problem I'm solving next
Resources Mentioned:
Web Designer Academy
Next Level Mastermind
Next Level Retreat
Package Matrix™ Method
Anchor High™ Certification
90-Day Shift Private Coaching
Simply Profitable Designer Summit
Simply Digital Design
Related Episodes:
Episode 214: August 2026 Income Report
Episode 187: February 2026 Income Report
Episode 183: Pricing Strategy: Inside The Package Matrix Framework
Shannon Mattern is a Pricing Strategist, creator of the Package Matrix™ Method, and the founder of the Web Designer Academy, where she helps experienced women web designers book higher-paying projects, charge more with confidence, run projects without overworking and burnout, and break through to their next level of income and freedom.
Websites: webdesigneracademy.com | shannonmattern.com
IG: @profitablewebdesigner
YouTube: @profitablewebdesigner
LinkedIn: shannonmattern

