Getting Started on YouTube: Quilting on Video

Send us Fan Mail Andi has big news—she's releasing Quilting on Video: Your Guide to Grow and Monetize on YouTube, and Tori puts her in the hot seat to talk all things video content. After seven years and 18,000+ YouTube subscribers, Andi breaks down why YouTube isn't just another platform for quilters—it's one of the few places where your content actually keeps working years later. We talk about: Why video matters for quilting businesses (it's visual, it's searchable, it builds real community) Specific YouTube strategies for teachers, pattern designers, longarm quilters, and quilt shop owners The analytics side (and yes, YouTube's backend is actually friendly to business owners) Building an audience through live streams (Wednesday Sew & Chat, anyone?) Getting monetized (it's doable, but here's what changed in 2026) How Andi found a marketing channel that's actually fun (no more Instagram drag here) If you've been thinking about YouTube but weren't sure where to start—or if you tried it and let it drop—this episode walks you through the real-world path of someone doing it successfully in the quilting space. Grab Andi's book: https://truebluequilts.com/videobook/ Chapters  00:00 Introduction to Andi and her new book on YouTube for quilters 02:49 Why YouTube is ideal for visual crafts like quilting 05:14 Andi’s journey on YouTube since 2019 and her subscriber growth 10:02 Building a Quilting Community Online 11:50 The evolution of YouTube features and analytics for creators 15:02 Using analytics to replicate successful content 20:20 Consistency and monetization 23:25 Advice for different quilting creators on YouTube 29:38 Key tips for beginners to succeed on YouTube 34:48 Where to find Andi’s book  Want More Quilting Business Content? 🔗 Join us on Patreon for exclusive perks 🔗 Grab Andi’s book, Quilting on Video (waitlist)  🔗 Grab Tori’s book, Workshops Unleashed  📌 Follow us on Instagram Co-Hosts: Tori McElwain @heytori.tech & https://www.heytori.tech/ Andi Stanfield @truebluequilts & https://truebluequilts.com/  Support the show If you want more support with your quilting business, make sure to hit follow.