Building Without a Plan B: Tamar Gill on Bootstrapping, Better Data, and People-First Growth

Building a company without outside funding requires more than a great idea. It requires resilience, focus, and knowing exactly what you refuse to compromise. In this episode of Sales Talk for CEOs, Alice Heiman sits down with Tamar Gill, Founder and CEO of eCore Services, to explore her journey from practicing law in the Republic of Georgia to building a 150-person, fully remote B2B data company. Tamar shares how becoming a mother reshaped her career, why an unexpected remote job introduced her to the world of data, and how she eventually took the leap into entrepreneurship during COVID. Rather than pursue venture capital, Tamar chose to bootstrap eCore, protecting the people-first values at the heart of the company while learning how to grow through referrals, delegation, and disciplined financial decisions. The conversation also explores a growing challenge for sales and go-to-market leaders: bad CRM data. Tamar explains why organizations need reliable data before layering AI and automation on top of their systems - and how poor data can quietly drain sales productivity. Tamar explains: ◼️ How she rebuilt her career after moving from the Republic of Georgia to the US ◼️ Why remote work became the foundation for the company she would eventually build ◼️ How she landed her first client and grew through relationships and referrals ◼️ Why she chose to bootstrap eCore instead of pursuing outside funding ◼️ How she built a fully remote team of 150 people while keeping people at the center ◼️ Why founders need to learn how to delegate instead of trying to do everything themselves ◼️ Why unreliable CRM data creates hidden problems for sales teams ◼️ What CEOs need to understand before adding AI and automation to their go-to-market strategy ◼️ Why Tamar believes committing fully - and leaving no Plan  - is critical when building a company Connect with: Tamar Gill:  LinkedIn: https://www.linkedin.com/in/tamargill/ Website: https://ecoreservice.com/ Alice Heiman:  LinkedIn: https://www.linkedin.com/in/aliceheiman/ Website: https://aliceheiman.com/