The Jeweler Who Closed Her Store to Find Her Joy: Anne Sisteron on Sobriety, Scaling Back, and Going Viral Over a Quiche

In this episode of Stacy Phillips & Friends, Stacy sits down with co-host Abbe Feder — fertility advocate and host of Women's Wellness with Abbe Feder — to welcome Anne Sisteron, the GIA-trained gemologist, fine jewelry designer, and accidental Instagram sensation whose pieces have graced the pages of Vogue, Harper's Bazaar, Forbes, and Elle. But this isn't just a jewelry story. Anne was born in Paris to Danish diplomat parents, discovered on a beach at 15, shot a worldwide Maybelline campaign, married a man she met in a Parisian nightclub at 17 (yes, same husband — yes, still going strong), and built a Beverly Hills fine jewelry brand and a flagship store that could double as a museum. Then she walked away from all of it. Because none of it was making her happy. What followed was a pivot so unexpected it almost sounds made up: a goodbye sale, a scaled-back collection, one Instagram live about a White Lotus-inspired beaded necklace — and suddenly 300,000 highly-engaged followers, sold-out drops, and a new store opening three doors down from the old one. Oh, and somewhere in all of this, she got sober. Three and a half years in, and she'll tell you it's the best thing she's ever done. ✨ EPISODE HIGHLIGHTS From Paris to Beverly Hills — Anne's extraordinary journey from diplomat's daughter to supermodel to GIA gemologist to fine jewelry founder Why she walked away from a multimillion-dollar business with 20-plus employees (and why it was the right call) The goodbye sale, the pivot, and how one Instagram live about beaded necklaces reached Kuwait, Qatar, and beyond From 100K to 300K+ followers in three months — and what changed when Anne started showing up as herself The frittata debate that broke the internet (or at least her comments section) Her sobriety story — hidden for years, life-changing when finally addressed, and the conversation with her son that made it all worth it Manifesting from age 10 — and why feeling worthy is the whole point Her husband: the man who founded LA's top venture capital firm, Upfront Ventures, and the one she'd choose all over again Why closing her store opened everything 🔗 FOLLOW Stacy Phillips Website: stacydphillipsesq.com/my-podcasts Instagram: @stacydphillipsesq Abbe Feder Podcast: Women's Wellness with Abbe Feder Instagram: @abbefeder Anne Sisteron Website: annesisteron.com Instagram: @annesisteron 🕒 TIMESTAMPS 01:13 — Anne's "forever collection" and the earring origin story (spoiler: Stacy bought both colors) 02:33 — Born in Paris, raised everywhere — life as a Danish diplomat's daughter 03:09 — Tea with Diana, the Oval Office, and a childhood that reads like a novel 03:32 — Discovered on a beach at 15 — and why she almost said no to the photographer 05:03 — Eileen Ford comes to dinner in Copenhagen to recruit Anne (her parents said no) 07:33 — When a roadblock is actually a door opening: becoming a GIA gemologist 11:18 — The accidental influencer: why she closed the big store and went back to her roots 13:37 — One Instagram live, sold-out koi necklaces, and reaching Kuwait 14:12 — From 100K to 338K followers in three months — and the moment Brené Brown started following her 17:28 — The crustless quiche that went viral (and the frittata police who came for her) 19:17 — Anne reveals she's sober — three and a half years in, and why it changed everything 26:09 — The conversation with her son that made sobriety worth every hard day 27:22 — Why sobriety made her scrutinize her life — and gave her permission to choose joy 30:29 — Manifestation, worthiness, and the 10-year-old girl who knew she'd lunch at Hotel d'Angleterre one day