Episode 856 | Key Learnings from MicroConf Europe 2026

What did you miss at our biggest MicroConf Europe ever? In this episode, Rob Walling and Derrick Reimer recap MicroConf Europe 2026 in Reykjavik, Iceland. They break down the talks on ranking in ChatGPT and AI SEO, Rob's eight moats that still work in the age of AI, and Corey Haines on marketing skills for Claude. Plus, the hallway track, a stunning venue, and a hike to a geothermal river at the top of an Icelandic mountain. Topics we cover: (2:11) – Traveling to Iceland and Rob's road trips (5:12) – Biggest MicroConf Europe ever, by the numbers (8:04) – The Harpa venue and the hallway track (13:30) – George Chasiotis and Aleyda Solis on AI SEO (19:44) – Jacob Wright on UX as a moat (21:26) – Agnese Jaunošāne on riding the AI wave (23:25) – Rob's talk: eight moats in the AI age (34:00) – Will AI stop writing human-readable code? (38:14) – Corey Haines on marketing skills for Claude (41:01) – Excursions and a geothermal river hike Links from the show: Idea to Traction | Pre-order before November 10th and claim the complete pre-order bundle MicroConf Events | Use promo code ROB50 for $50 off your ticket MicroConf US | Austin, Texas on April 18 - 20, 2027 MicroConf Europe | Dubrovnik, Croatia · Oct 3–5, 2027 TinySeed SaaS Institute Harpa Concert Hall and Conference Centre  The SaaS Playbook George Chasiotis  Minuttia  Aleyda Solis | LinkedIn Dabble Writer Agnese Jaunošāne | LinkedIn  Ajelix  Einar Vollset (@einarvollset) | X  Anthony Eden | LinkedIn  DNSimple Campfire by ONCE  Corey Haines | LinkedIn  Marketing Skills for AI Agents by Corey Haines  Conversion Factory Ep. 830 | Breaking Through Plateaus, Zero-Click Marketing, and More from MicroConf 2026 (with Derrick Reimer) SavvyCal (Derrick Reimer) Derrick Reimer (@derrickreimer) | X Derrick Reimer | LinkedIn If you have questions about starting or scaling a software business that you'd like for us to cover, please submit your question for an upcoming episode. We'd love to hear from you! Subscribe & Review: iTunes | Spotify