No Fossil Fuels Are Home in a Jetson Future

We have electric cars, artificial intelligence, and rockets that land themselves. So why are millions of American homes still using last century’s technology and burning fossil fuels to stay warm? Stephen Lake wants to bring our homes into the 21st century. His company, Jetson, is making home electrification more affordable by eliminating everything from the trip to the home improvement store to hiring a contractor, selling directly to homeowners and owning every step of the process. Jetson’s high-performance heat pumps replace conventional furnaces and air conditioners with cleaner, more efficient technology that monitors its own performance and gets better over time through software updates. Now Jetson is expanding into water heating and EV charging, connecting more of the systems that power our homes. Lake, whose previous consumer technology company was acquired by Google, joins Supercool to discuss how to take cost out of home electrification, build a consumer brand in an industry with little brand awareness, and make fossil-free homes the better choice.