Dr. Lara Devgan Had a Practice That Can't Scale. So She Built a Brand That Could.

Sometimes growth means being a beginner again. Dr. Lara Devgan spent years becoming a renowned plastic surgeon, a certified expert in her field and trusted by many patients. Then she started a skincare company with no business experience. That meant learning FDA regulations, packaging, sourcing, marketing, and brand building from scratch. In this episode of Superwomen, she shares the trade-offs that came with a major career pivot, the many small steps it took to make a big change, and why she’s always going to be a student no matter her success. Lara’s journey and philosophy shows that success is rarely an uncomplicated, upwards trajectory, but rather a willingness to adapt, grow, and start over again and again. Episode Guide: (00:00) Meet Dr. Lara Devgan (03:16) Her honest and nuanced approach to beauty (05:52) Building a brand with zero business experience (09:30) The cost of being the go-to person (12:26) Staying calm under pressure (14:26) Protecting young girls from impossible beauty standards (18:29) The future of plastic surgery and skincare innovation (24:34) The COVID pivot that led to a Sephora launch (27:17) How small improvements create massive change (30:47) The discipline behind doing it all Learn more about your ad choices. Visit megaphone.fm/adchoices