No Bullsh*t Branding with Made by James

Today’s conversation is a fun one! We have the one, the only James Martin, who is a British designer, author, and educator best known as Made By James. For more than 20 years, he has helped thousands of creatives, founders, and brands build recognizable reputations that create extraordinary opportunities. His books, Made by James and No Bullsh*t Branding, challenge the traditional view of branding as simply logos or visual identity, presenting it instead as the ongoing process of becoming the obvious choice through trust, behavior, and meaningful human connection. In this conversation, we talk branding, reputation, complexity, MVBs, “panic brands” and why James believes you may not even need a logo when you’re just starting out.  James shares what’s most important to him, including the core idea that helps him say “yes” or say “no” to projects with beautiful, thoughtful insights along the way… as well as turds. We talk turds.  Let's Connect on the web or via Instagram. :)