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The Business Owner's Journey
Nick Berry
The Middle Is Gone: 5 Leadership Moves Top Experts Are Making in 2026
JUN 23, 202617 MIN
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Description
Full Episode Page: The Middle Is Gone: 5 Leadership Moves Top Experts Are Making in 2026
This is a solo episode of The Business Owner's Journey with host Nick Berry, pulling together insights from six Season 3 guests to map out the leadership moves expert business owners need to make right now.
Six months into 2026, AI handles average work and expertise is being commoditized faster than ever. The middle 60% of experts can't coast on credentials or effort anymore. Nick pulls clips from Joe Gannon, Dr. Benjamin Hardy, Katelyn Bourgoin, Natasha Walstra, Debbie Oster, and Jordan DiPietro to lay out five leadership moves for expert business owners. If your positioning, content, or value proposition sounds like something AI could generate, you're already invisible to the people who don't know you yet.
You'll Hear
Why AI exposed the middle 60% of experts, not replaced them
How radical honesty unlocks every leadership move that follows
What an ownable idea is and why expertise alone won't cut it
Why most experts hide their trophies instead of showing up
How narrowing your audience opens more opportunity, not less
Why the best founders build support systems for harder calls
Links
5 Stages of the Business Owner's Journey
Five Ceilings for Expertise Businesses
Featured Guests & Episodes
Joe Gannon Episode: AI, Authority and Personal Branding for Founders
Dr. Benjamin Hardy Episode: The Science of Scaling and Why 10x Changes Leadership
Katelyn Bourgoin Episode: Buyer Psychology and the Ownable Idea
Natasha Walstra Episode: Personal Branding and LinkedIn Strategies
Debbie Oster Episode: Messaging Strategy, Marketing Leadership, and Agency
Jordan DiPietro Episode: The 3H Leadership Framework
Chapters
00:00 Mid-Year 2026 Business Recap
01:46 Joe Gannon: The Middle Is Gone and AI's Impact on Expert Businesses
02:36 Five Leadership Moves for Expert Business Owners
03:06 Dr. Benjamin Hardy: Tell Yourself the Truth
04:31 Why Working Harder Won't Move You Up
05:05 Katelyn Bourgoin: Build an Ownable Idea
09:37 Natasha Walstra: Stop Hiding and Stand Out as an Expert
11:07 Debbie Oster: Decide Who You Are Not For
14:13 Jordan DiPietro: Don't Go It Alone
17:25 One Shift, Five Moves, What's Next
The Business Owner's Journey podcast is where entrepreneurs, leaders, and innovators join entrepreneur Nick Berry to share stories, challenges, and strategies from their journeys as business owners.
Nick Berry is an entrepreneur and business advisor, known for creating the Business Alignment System™ and The 5 Stages of the Business Owner’s Journey™. He offers a (free) personalized 90-Day Business Growth Roadmap telling you exactly where you are today and what specific steps to take next.
🟢 Official: NickBerry.info. tBOJ is hosted by Nick Berry, produced by Nick Berry, Kelly Berry & FCG.
🟢 Sponsors: Redesigned.Business, Authority Coded, FR, Entrepreneur's Edge

