The Changemakers

Alan Roll has built a career across culture-defining brands, high-growth tech, and deliberate time away. In this episode of Changemakers, he joins host Dave to reflect on a journey that began with fine arts and filmmaking at Washington University in St. Louis, and led to creative leadership roles at Gap, MTV, Interbrand, LendingClub, Opendoor, Airtable, and Deel. Now Senior Creative Director of Brand at LinkedIn, Alan has a strong track record of building up brands from the agency side,...

Few B2B brands earn the kind of reputation Clay has built. A lot of that comes down to Sara Lundberg and her team. Sara is Manager of Brand & Web Creative at Clay, where she leads the team behind Clay’s super-distinctive, instantly recognisable brand identity. In a first for The Changemakers, Dave sits down with Sara live in London to trace how Clay built a brand people recognise before they even see the logo. Sara walks through her own route into the role, via design school in San Franci...

Every now and then on The Changemakers, we like to invite our fellow agency-land buddies along for a chat about their perspective on the B2B world. On this one, Dave sits down with Josh Ritchie, co-founder of Column Five and host of the excellent Best Story Wins podcast. Dave and Josh unpack the shifting landscape of B2B tech marketing, diving into why modern marketing organisations are shrinking into senior clusters, how AI and content engineering are redefining content production, and...

Creative leadership doesn't look like it did in 2023. Matt Price would know. Matt first joined The Changemakers back in May 2023 to talk about mastering the art of creative leadership. Since then, he's left Checkout.com, landed at AI-powered energy platform, tem as VP of Brand and Creative Design, and watched B2B marketing shift under his feet. In this follow-up chat, host Dave Corlett asks Matt what's actually changed - for him, for his team, and for the brands he works with. They get ...

What does it actually take to build and scale a B2B brand voice that cuts through the noise? On this episode of The Changemakers, Dave Corlett sits down with Ryan Hammill - Principal and Founder of First Overall and former Creative Director at Amazon, AWS, and ServiceNow - to talk about building a B2B brand voice strong enough to stop people in their tracks and keep them coming back for more. Ryan opens up about surviving an Amazon MBA, the tricky balance between product features ...