It's Marketing, Not Miracle Working - Frank Hamlin

My guest today is Frank 'MF' Hamlin, former EVP and Chief Customer Officer at GameStop, where he was in the C-suite during a pandemic-era short squeeze. Before GameStop, Frank built an impressive career across retail, e-commerce, and music, holding senior leadership roles at Guitar Center and Tailored Brands after nearly a decade in Nashville with Arista Records and Sony Music Publishing. He is also the author of Skinny Dipping at Low Tide, a darkly funny novel inspired by the boardroom politics, activist investors, and sheer insanity of watching market forces reshape a company in real time.