3 Months In: What We've Learned Building a Faith-Driven Media Brand From Zero

SEP 22, 202648 MIN

Description

Three months. Eight platforms. Three cameras (finally figured out). About 500 followers. And a plan to build a five-show media network anyway. In this behind-the-scenes episode, David and Garrett pull back the curtain on the David Laut Show itself: where it started ("follow me as I follow Christ — in business"), what's actually working on each platform, and the honest math of building an audience in 2026 — including Garrett's favorite finance YouTube channel with 700,000 subscribers… that started posting in 2006. Then the vision: why the show is becoming one channel of something bigger under Kerux — a market-outlook show, a technical financial-planning show, a big-family channel, and a "Proverbs 31 women" show led by the women on the team — modeled on the media-network playbook that took firms like Ritholtz Wealth and Root Financial from a few hundred million to billions under management. But the heart of the episode is slower than the strategy: Acts 1, where Jesus gives the disciples the biggest mission in history — and then tells them to wait. David gets honest about the difference between asking God to bless your plans and joining what God is already doing, why 7-going-on-8 kids taught him that hard doesn't mean bad, and the season of elimination he's in right now — cutting busyness, status-chasing, and alcohol — so that nothing separates him from the love of God. Plus: shout-outs to two friends whose accounts just went viral, the LinkedIn algorithm shift working in small creators' favor, and why the Jesus Christ Show was, regrettably, taken. Oh, and my friend Chris O'Brien!! We want your feedback — comment, or DM David on LinkedIn or Instagram.Connect your faith and your finances → KERUXHQ.com