AI Ignores 78% of Brands & Too Good To Go Expands

78% of ecommerce brands are invisible to ChatGPT, Gemini, and Perplexity. Plus Too Good To Go is opening a non-food surplus channel across Europe — and your Shopify sales data may now be your credit score. In this episode: A new report found that ChatGPT, Gemini, and Perplexity never recommended 78% of ecommerce brands in their own product categories, with the same small cluster of names dominating AI-generated results across all three platforms. Too Good To Go is expanding its marketplace into non-food surplus categories for the first time in its 10-year history, giving European DTC brands and retailers a sustainability-framed channel to move overstock without damaging their pricing. Platforms including Shopify Capital and Amazon Lending are using live sales, fulfillment, and shipping data to assess merchant creditworthiness, giving platform-native sellers faster and better access to growth capital than brands with diversified, off-platform sales. The Digital Commerce Daily is a concise briefing for ecommerce, retail media and digital commerce professionals, hosted by Marco & Klara. New episode every day. Enjoying the show? A quick rating or review on Apple Podcasts or Spotify helps other marketers find us. Also from Marco & Klara: The FMCG Marketing Daily · The Health Marketing Daily