#93 - Bridget Firtle (Owney’s Rum)

Bridget Firtle joins Carrie Kerpen to share how she built Owney’s Rum, sold it, stepped away, and bought the brand back. This conversation is about identity, timing, founder instinct, and what changes when you get the chance to build again with more experience and a bigger vision. This episode is sponsored by Luminary, a global professional community where founders, investors, and professionals come together to learn, connect, and grow. Use code WHISPER10 for 10% off your first 12 months of membership at www.weareluminary.com. 2:20 - The Buyback Story Begins 4:36 - Untangling Identity from Owney’s 6:26 - How the Deal Came Together 12:18 - 20s vs. 40s: Building With More Wisdom 16:11 - Building Beyond Owney’s: The Bigger Vision 17:50 - Lessons Learned & What's Next