Why The Guardian is embracing creator-led journalism

The Guardian is currently investing heavily in video and creator-led journalism. Head of Guardian Studios Leah Green explains what creator content means for The Guardian and why it is investing so much effort in developing new video formats. Head of media at Q5 Graham Page explains what all this means in the context of the wider UK journalism landscape. This episode was sponsored by Q5. Hosted on Acast. See acast.com/privacy for more information.