Episode 3: From Pop-Up to Acquisition: Sarah Larson Levey on Building, Scaling, and Letting Go

Episode 3: Kris (https://www.instagram.com/kristopherpriemer/) and Sarah Larson Levey (https://www.instagram.com/sarah_ayako/) Sarah Larson Levey, founder of Y7 Studio, walks through building a yoga brand from a free pop-up to 15 locations and an eventual acquisition, including the COVID shutdown and what it meant to lose the thing she'd built her identity around. -- Show Notes: 0:00 Who's Building Something Right Now? 1:00 The Injury That Started It All 3:00 The First Pop-Up Class on Craigslist 5:30 Finding the First Studio in Williamsburg 8:00 The Moment She Quit Her Job 9:50 Bootstrapping to Six Studios & Taking PE Money 10:30 2020: COVID Hits Mid-Expansion 13:40 Rebuilding After 18 Months Closed 14:00 The 2024 Acquisition & Letting It Go 15:30 Audience Q&A: Leases, Funding & Working with Your Spouse 30:00 The Marketing Philosophy Behind Y7 Special Guest: Sarah Larson Levey.