Welcome to Ep.1 of 'The Insider' from WorkWith Studios featuring Cj Selig from adidas 5.10. Cj is the Global Sports Marketing Manager for adidas outdoor and 5.10 bike, working with some of the most iconic athletes in the world including the likes of Danny Macaskill, Steve Peat and Tahnée Seagrave. We go behind the scenes to find out about how she got into the industry and unearth what has gone into her career. Touching on the adidas and Five Ten merger, UCI World Cups, how to chose the best athletes and more. The Insider Ep.1 starts off with an incredible talent from the industry and give you the inside scoop on action and outdoor sports world. Hosted by Adam Dayson