Self-Publishing Without Getting Scammed with Michele DeFilippo

Thinking about publishing a book? Before you sign a contract or pay a publishing company, make sure you understand what you're getting into. Tonight, Joe welcomes Michele DeFilippo, founder of 1106 Design, for a practical discussion about traditional publishing, self-publishing, and hybrid publishing—and the costly mistakes aspiring authors should avoid. Michele explains publishing contracts, ISBN ownership, royalties, upfront fees, and how platforms such as Amazon KDP and IngramSpark fit into the process. They also explore the importance of professional editing and book design, the risks of cutting corners during production, and how artificial intelligence is changing the publishing landscape. Whether you're writing your first manuscript or preparing to bring a finished book to market, this conversation offers useful guidance for protecting your investment, maintaining control of your work, and producing a professional-quality book. Guest: Michele DeFilippo, 1106 Design Website: https://1106design.com/ Watch / Listen Live 7PM CT Watch on Rumble: https://rumble.com/JoeRooz ▶️ Watch on YouTube: https://youtube.com/@JoeRooz Website: https://joerooz.com Support The Joe Rooz Show & Go Backstage Support The Joe Rooz Show for just $5/month and get access to exclusive content, including The Post Show Show—where Joe returns to the ideas, questions and moments from these conversations that he wasn't quite finished talking about. ️ Patreon: https://patreon.com/joerooz ▶️ Rumble: Click JOIN on The Joe Rooz Show channel Locals: https://joeroozshow.locals.com The conversation ends. Joe doesn't. Special thanks to: Executive Producer Wayne Rankin Executive Producer Rosanna Rankin Executive Producer Carolina Jimenez Executive Producer Angela Wetuski Executive Producer John Seeley Producer Karl Nicosia Want to be a guest on The Joe Rooz Show? Send Joe a message on #PodMatch: https://www.podmatch.com/member/joe Check out our partners: Podhome.fm Creative Edge Get MasterPeace https://masterpeace.health/rooz (01:08) Joe introduces Michelle DiFilippo and publishing myths (02:52) How publishing changed from traditional to self publishing (08:09) Traditional, self, and hybrid publishing explained (11:16) AI in writing and why human voice still matters (15:31) First time author mistakes and the value of experts (19:00) Questions authors should ask before producing a book (30:45) Red flags with publishers, ISBNs, royalties, and contracts (39:46) Genres, money saving advice, and why quality wins (43:15) Success, print books, ebooks, and audiobook preferences (50:42) Joe recaps lessons for authors and closes the show - Joe "Rooz" Russiello https://www.joerooz.com/support https://www.joerooz.com