Cost of Living: How Supercars Plans to Beat the Crisis for Aussies

Barclay Nettlefold bought the whole sport in the middle of COVID. He's not a car guy, and he's never driven one. Now he wants to take Supercars to Singapore, Malaysia and the Middle East, the way the NRL took rugby league to Las Vegas.Karl sits down with the owner of Supercars to talk about:Toyota, and the next car maker coming to the gridThe decision to drop Neil Crompton from the commentary boxRacing NASCARKeeping a weekend at the track affordable for regional families in a cost of living crisisWhy he thinks sport is worth more than everChapters0:00 Why buy Supercars?1:11 Media, sport and sailing2:24 Buying the whole sport6:01 How much trouble Supercars was in7:33 The team owners9:13 From billboards to Europe's biggest football leagues13:07 When the car makers left16:36 Tickets, broadcast and the money17:28 Finals, concerts and a bigger show19:06 Free-to-air vs streaming19:44 Neil Crompton21:11 Toyota, a fourth car maker and going global22:28 Supercars vs NASCAR26:01 Dick Johnson and the characters27:14 Rating Australia's other sports bosses28:07 Bathurst31:37 Too scared to drive one34:18 Cost of living36:02 Women, families and camping at Bathurst37:40 Why sport is worth more than ever39:04 Fuel pricesThis episode is brought to you by Tanda. Rostering, payroll and HR for Aussie businesses: tanda.com.au/karlWatch and listen on YouTube and all podcast apps.#Supercars #Bathurst #thekarlstefanovicshow