The Kate Show
Socialite Agency
Recent Episodes
Sooo, I went to High Point Market because I got invited to speak on a panel. Most things didn't go according to plan, and I'm SO glad they didn't! Here's ACTUALLY what happened.
Resources
👉 Get the Socialite marketing app for your business: www.socialitevault.com
📌 Timestamps
0:00 Introduction to the High Point Market Recap
4:33 The Girl Boss Era and Its Impact
8:44 Balancing Business and Family
11:51 Integrating Business Into Family Life vs Seeking a Work-Life Balance
14:10 The True Marker of Success
23:42 Personal Reflections and Business Identity
29:46 Post-Panel Reflections and Final Thoughts
Many interior designers and other home industry professionals are starting to get leads from ChatGPT, Gemini, and other AI search platforms. Today, I'm sharing how to capitalize on this shift and take charge of your own AI rankings. When you optimize your interior design website for AI search, you harness the power of future success online. Here's what you need to know...
Resources
👉 Get email marketing and blog posts for your business: www.socialitevault.com
👉 Grab your plan for Marketing without Social Media: www.katethesocialite.com/marketing-plan-for-interior-designers
📌 Timestamps
0:00 Introduction: Optimizing Interior Design Websites for AI
1:00 What is AIO (Artificial Intelligence Optimization)?
02:04 Do Interior Designers Need AIO?
02:30 What Is EEAT and How Does It Relate to My Website SEO /AIO?
04:20 Website SEO Best Practices for AI Optimization
07:36 Detailed Service Page With Pricing
10:17 Your Blog Posts AI Must-Haves
11:40 How to Know if Your Site Ranks Well on ChatGPT and Other AI Platforms
After 11 years of marketing to interior designers, I'm finally going to High Point Market. Meet me on October 25th at 2 PM at "The Point" in the heart of Market. I'll be speaking on a panel moderated by LuAnn Nigara alongside business coach Andrea Liebross and interior designer / home stager Whitney Vrendenburg of Nested Spaces.
This one-hour panel is your invitation to get out of your own head by thinking bigger and more unconventionally about your design or staging business. Each woman on this panel did something out-of-the-norm to get where she is today, me included, and this is your choice to join us in being wildly, confidently different in the way you run and scale your business.
Join me at HPMKT25 on October 25th for a panel discussion about business growth, mindset, and marketing. Click here: www.highpointmarket.org/event_details_modal/7db93502-e5e4-4503-8897-c509fcea0274
Resources
👉 Get email marketing and blog posts for your design, organizing, staging, or window treatment business: www.socialitevault.com
👉Grab your plan for Marketing without Social Media: www.katethesocialite.com/marketing-plan-for-interior-designers
Timestamps
0:00 Introduction & High Point Market Panel Announcement
02:05 Reflections on Charlie Kirk's Assassination
05:58 My Entrepreneurial Journey
11:35 Mindset and Business Growth
15:45 Introduction of Socialite Vault and AI Integration
19:11 Personal Update: Maternity Leave and Family Life
Whether you're creating an email newsletter, a blog post, or writing verbiage for your website, you need to snag my simple formula. Those of you who are familiar with Donald Miller's Storybrand concept will find this to be a lighter, more digestible version of Storybrand that has been tailored to the home industry.
In fact, the marketing trifecta I'm sharing with you today is the same formula we use when creating email newsletters, blog posts, and website copywriting for our clients.
Resources
🎯 Get email marketing and blog posts for your business: www.socialitevault.com
🎯Grab your plan for Marketing without Social Media: www.katethesocialite.com/marketing-plan-for-interior-designers
Timestamps:
0:00 Introduction of the The Great Marketing Trifecta
1:44 The Idea Section
4:48 The Evidence Section
5:46 The Action Section
7:05 Example Newsletter: Turn Your Spec Home into Your Forever Home
11:16 Website Copy Example: Luxury Home Organizing and Concierge Moving
16:42 Conclusion and Call to Action