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The Life & Business On Purpose Podcast with Sandy Patterson
Sandy Patterson
ep. 148 Find Your Fire: Building a Business Around What You Actually Want | Interview with Mara Riopel
SEP 7, 202658 MIN
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Description
What if the business you’re trying so hard to build isn’t actually the business you want?
In this episode, I’m joined by online business strategist Mara Riopel for a raw conversation about ambition, motherhood, entrepreneurship, and what happens when you stop following all the “shoulds” and start asking yourself what you actually want.
In this episode, Mara shares the anchors she believes entrepreneurs need to stop constantly pivoting. Because sometimes the problem isn’t that your strategy isn’t working. It’s that you haven’t stayed with anything long enough to find out.
We dive into the deeper layer underneath strategy hopping: self-leadership.
Mara and I also talk about what it means to be an ambitious mom- the experience of deeply loving your kids AND still deeply wanting something for yourself. Your ambition doesn’t have to disappear because you became a mom. Building something you love can actually be part of what makes you feel more like yourself.
In this episode, we cover:
How to separate what you actually want from what you think you should want
Why constantly changing your business strategy may be keeping you stuck
How to choose a signature offer, ideal client, and strategy you can stay committed to
Why entrepreneurship requires self-leadership, not just more business strategy
What to do when your business isn’t growing as quickly as you thought it would
Why your messaging, niche, offers, and identity are allowed to evolve as you do
The reality of building a sustainable business versus chasing overnight success
Why showing up when nobody is watching is part of becoming the entrepreneur you want to be
How ambitious moms can honor both motherhood and the desire to build something meaningful
Why the hard parts of entrepreneurship don’t necessarily mean you’re on the wrong path
This conversation is for the woman who knows she wants more but is tired of looking outside herself for the “right” way to create it.
Connect with Mara
Grab Mara’s Exit Strategy Masterclass
The Ambitious Academy
Mara on IG
The Ambitious AF Podcast
Resources & Links:
➡️ Book your free Good Girl Unleashed Expansion Call
➡️ Apply for coaching
➡️ Connect on Instagram
❤️ Leave a review and share with your biz bestie if this episode resonated!

