He Sold Everything to Make a Banjo in America

What does it take to build a musical instrument company in America — with no woodworking background and a fear of power tools? Zack Munsell went from a sales job with “no passion” to founding Friendly Banjos, maker of a color-coded, easy-to-play banjo built for kids and beginners. Today, he joins AAM President Scott Paul, and shares his winding, cross-country journey learning from America’s artisan banjo makers, the painting that reshaped his entire mission, and why he was determined to build an affordable instrument in the United States. They discuss how Zack partnered with Massachusetts-based Magic Fluke to manufacture the banjo with locally sourced materials, went viral on TikTok, launched on Kickstarter, and how learning to make music became part of his own healing journey. 👉 Don’t forget to like, comment, and subscribe for more stories on U.S. trade policy, buying American, and protecting American jobs. And sign our petition to bring shipbuilding back to America! https://act.americanmanufacturing.org/ships Guest Resources https://www.friendlybanjos.com/ AAM Resources & Links Sign up for our daily newsletter, Daily Digest. or our bi-weekly version, ManufactureThis Check out our Made In America Directory You can also listen wherever you get podcasts Apple Podcasts Spotify Socials X: @KeepItMadeInUSA Facebook: www.facebook.com/americanmanufacturing Instagram: www.instagram.com/americanmanufacturing #MusicalInstruments #BanjoBuilding #EntrepreneurJourney #MadeInAmerica #Craftsmanship #KickstarterSuccess #MusicEducation #ArtisanCraft #HealingThroughMusic #ZackMunsell #HandcraftedMusic #SupportLocalArtists