071 - Why Your FOLLOWERS Aren't Buying From You

The conversation explores the difference between growing a following online and growing a community, emphasizing the importance of intention and content pillars. It also delves into building an email list, crafting effective lead magnets, and nurturing email subscribers with trust and valuable content. Follow @thelornalyons on Instagram for more or check out www.themumboss.com to learn how you can be supported through immersion in a like-minded environment of heart-led women in business, learn sales and marketing for the 2026 online space or even access mentorship to launch your own heart led community!