Give More Than You Take

Shane Jacob just got back from the IFA trade show in Layton, Utah, where about 200 vendors filled aisle after aisle. He came away with two observations that seemed completely different and turned out to be the same lesson. Three vendors suggested he bypass the association that paid for the whole event and buy direct, so they could both make a little more money. And all over the show floor, people were tired, talking about themselves instead of the customer, and just trying to get through the day. Neither one of those choices changes your value. Your value is already 100% and nothing you do or don't do can change it. But both of them change what your brain believes about your value, and what you believe about yourself has an enormous impact on the results you create. In this episode Shane talks about giving more than you take. Not because it changes your value, but because of what choosing to live that way can teach you to believe about yourself. In this episode you will discover: · When you violate your own values, your brain knows it, and the small gain starts looking pathetic next to what you're teaching yourself · Your actions don't determine your worth, but they do influence what you believe about your worth · Why "What's in it for me?" may be the wrong question