Data, Storytelling and the NISC-Meridian Merger, With Doug Remboldt
NISC merged with longtime competitor Meridian, bringing 1,500 member utilities under one roof. What does that mean for the marketers who rely on their tech? NISC CEO Doug Remboldt joins "StoryConnect" to unpack the platform conversion timeline, new data tools for targeted campaigns and storytelling resources for Utility Pioneers.