Ep 61 Re-inventing yourself, being authentic online & shifting from bodybuilding to ironman w/ TM Cycles

The Strength Syndicate is back with another banger of an episode with Thomas Maw AKA TM Cycles. Tom started off his content & bodybuilding journey documenting his own natty to enhanced process which quickly accumulated him a large following on Youtube & on his members site. In recent years however he has shifted away from bodybuilding & started to engross himself in pushing his endurance with an Ironman planned for next year. This is a great conversation on re-inventing your brand & staying true to yourself with plenty of nuggets that will transform how you think about life, training & more. Chapters 00:00 Introduction and Tom Maw's Background 00:03 Tom's Journey from Bodybuilding to Endurance Sports 00:10 Content Creation and Authenticity in Fitness 00:22 The Role of Diet and UPF in Performance 00:50 Mental Health and Identity in Sports 01:11 Using Data and Intuition in Training 01:39 The Future of Fitness and Content Creation Where to find Tom: Instagram: https://www.instagram.com/tmcycles Youtube: https://www.youtube.com/@thomasmaw Shane links: 1-1 Coaching: www.storeystrength.com  Instagram: ⁠⁠⁠⁠⁠www.instagram.com/shanestorey_coaching Youtube: www.youtube.com/@sstorey94 Spotify: https://open.spotify.com/show/4vuEGUqjwxZxiEkGMuUAIt Lawrence King Instagram: www.instagram.com/_lawrenceking Download 12 FREE Strength & Hypertrophy Programmes: ⁠https://mailchi.mp/storeystrength/eu1a1m8m0h