The Union Podcast - hosted by Jamie Wolfer | Podcast Guru

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Thinking of becoming a wedding planner?! You've found your community, my friend. Welcome to The Union Podcast, a show created to build a community for those starting out in the wedding industry. The Union Podcast is a space for wedding industry newbies and pros to come together to learn tips and tricks to help better serve their clients and build flourishing businesses. The show is hosted by Jamie Wolfer who's unique approach to her business allows her to connect and serve thousands of engaged couples each year. Jamie Wolfer, of Wolfer & Co, shares her insightful and joyful perspective on weddings which she's shared on her wildly popular YouTube channel. Having built a business around celebrating one of the most joyous day in people's lives, Jamie has a heart for budget-minded couples and brings weekly wedding tips and tricks to her viewers in an effort to ease stress, save money, and maintain sanity. When she's not hollering wedding tips at a camera or mentoring new wedding planners, she enjoys playing with her kids and husband, tending to her massive amount of houseplants and mini-farm, drinking her body weight in chai lattes, and vlogging all the chaos along the way.

Recent Episodes

How Wedding Planners Stay Visible and Protected | Wedding Q&A

How do you stay visible as a wedding planner when your calendar is light, market your planning business without being on camera, and protect both yourself and your clients with the right event insurance? In this episode of The Union Podcast, Jamie answers three practical questions every wedding planner needs to navigate, especially in the early stages of building a business. Tune in for approachable social media guidance during slower seasons, face-free wedding planner content ideas that still build trust, and key considerations for choosing wedding and event insurance. Whether you are growing a new wedding planning business or refining your marketing strategy, this episode will help you show up confidently, create intentional content, and plan with protection in mind. Topics covered: ~How often wedding planners should post on social media during slow seasons ~Content marketing ideas for wedding planners who do not want to show their face ~Wedding planner liability and event insurance considerations for clients and pros

16 MIN

Virtual Wedding Consulting, Client Portals & Social Media During Slow Season | Wedding Q&A

Ready to build a more flexible wedding planning business? In this episode of The Union Podcast, Jamie answers three timely questions from wedding planners navigating the evolving demands of the industry. She shares practical insight on transitioning from an in-person, day-of wedding coordinator into a virtual wedding consultant, deciding whether a wedding planning portal actually improves the client experience, and staying visible on social media when your event calendar is slow. Whether you are refining your wedding planner services, improving client communication, or looking for sustainable wedding marketing ideas, this episode will help you make strategic choices without burning out! In this episode: How to pivot into virtual wedding planning and consulting When wedding client portals are helpful and when they may be unnecessary How to approach social media marketing during a slow wedding season

14 MIN

Wedding Planner Tips for Micro Wedding Venues, Late Payments, and Difficult Vendors | Wedding Q&A

In this episode of The Union Podcast, Jamie dives into three real-world questions every wedding planner and wedding professional needs to hear. If you’re growing a wedding venue, managing client payments, or navigating tricky vendor relationships, this episode is packed with practical advice to help you protect your business and serve your couples with confidence. Jamie shares insight on how to market a micro wedding venue and stand out in a crowded wedding venue marketing space, what to do when a client misses a wedding balance payment, and how to handle a request for a vendor review after a difficult experience. This is a must-listen for planners looking for smart, honest guidance in the wedding industry. Topics covered: -Marketing a micro wedding venue -Standing out from larger wedding venues -Handling late wedding payments -Managing difficult vendor relationships -Responding to review requests professionally If you’re a wedding planner, venue owner, or wedding vendor, this episode will give you the tools to handle tough business moments with clarity and confidence.

24 MIN

REAL ONES: Take Notes | Wedding Day REGRETS

In this episode of The Union Podcast, Jamie dives into three real-world questions every wedding planner and wedding professional needs to hear. If you’re growing a wedding venue, managing client payments, or navigating tricky vendor relationships, this episode is packed with practical advice to help you protect your business and serve your couples with confidence. Jamie shares insight on how to market a micro wedding venue and stand out in a crowded wedding venue marketing space, what to do when a client misses a wedding balance payment, and how to handle a request for a vendor review after a difficult experience. This is a must-listen for planners looking for smart, honest guidance in the wedding industry. Topics covered: -Marketing a micro wedding venue -Standing out from larger wedding venues -Handling late wedding payments -Managing difficult vendor relationships -Responding to review requests professionally If you’re a wedding planner, venue owner, or wedding vendor, this episode will give you the tools to handle tough business moments with clarity and confidence.

50 MIN

Starting a Wedding Planning Business, Booking Spanish-Speaking Clients, and Contracts That Protect You | Wedding Q&A

In this episode Jamie chats with members of The Union Mastermind about a few topics including how to get legally binding contracts in place for your business.

54 MIN