In this episode of The Vacation Rental Show, host Lynell Gordon speaks with Kathy Kelly, the founder of DIGS Vacation Rentals who manages approximately 50 luxury vacation rentals across California's Central Coast, with several properties ranking in the top 10% worldwide on Airbnb.Together they explore:How building authentic relationships with homeowners, staff, and guests drives business growthThe realities of the post-COVID vacation rental market as "toe dippers" exit the industryStrategic approaches to managing widespread properties across a 72-mile radiusThe unexpected ways that community involvement generates valuable business referralsHow personal connections create memorable guest experiencesThe importance of balancing technology with hands-on hospitalityNavigating complex local regulations across multiple jurisdictionsBuilding and retaining loyal cleaning teams in challenging labor marketsKathy Kelly brings unique insights from her journey as a former Vacasa general manager who built her own company from scratch after being laid off. Her design background and hands-on approach have enabled her to create unforgettable experiences for guests while maintaining strong relationships with homeowners, many of whom have become personal friends.This episode is sponsored by Streamline.If you enjoyed this episode, make sure to:Subscribe, rate, and reviewShare this episodeEpisode Resources:👉 Google - https://bit.ly/gp-how-we-grow👉 Apple - https://apple.co/3lYc2gU👉 Spotify - https://spoti.fi/3InYanV👉 bCast - https://bit.ly/hwg-podcast👉 iheartradio - https://ihr.fm/3Z8qqlg👉 RSS - https://bit.ly/how-we-grow-rssThe Vacation Rental Show is handcrafted by our friends over at: fame.soPrevious guests include: Jim DeVos of Best Beach Getaways, Stacy Wesson of Cascara Vacation Rentals, Michael Friedman of The Simple Life Hospitality, Steve Caron of Inhabit, John An of TechTape, Jessica Gillingham of Abode Worldwide, Justin Ford of Breezeway, Mahwussh Alam of One Perfect Stay, Lisa Stinnett of Inhabit, and many more.Check out the three most downloaded episodes:Vacation Rental Stories: Episode 63 - Driving Innovation and PartnershipHomeowners Become Family with Michael Godfrey, Owner of Michael’s Vacation RentalsLife in Maui as a Property Manager with Scott Jordan, Owner of Maui Life RealtyAre you a vacation rental industry leader looking to share your expertise? We're seeking innovative voices to join our conversation about growing and scaling vacation rental businesses.The Vacation Rental Show reaches thousands of property managers worldwide. We're particularly interested in perspectives on:Scaling your vacation rental portfolioOptimizing guest experiencesRevenue management strategiesIndustry trends and market insightsExpress your interest in being a guest →