James Dooley and Kasra Dash discuss which digital marketing strategies Leicester businesses should focus on in 2026 because tracking KPIs shows which channels generate profitable enquiries and which waste marketing spend. They explain that businesses must measure costs, leads and conversions because accurate data reveals the real return on investment. The conversation covers brand SEO and online reputation because a strong search engine results page increases trust and improves conversion rates. They also examine AI visibility across platforms such as ChatGPT, Claude, Gemini, Grok and Perplexity because AI tools now influence how customers research services. The discussion also includes Google Business Profiles, organic SEO, organic social media, paid social advertising, PPC campaigns and third party lead platforms such as Fat Rank, Promo SEO, Checkatrade, Bark, Rated People and MyBuilder because diversified marketing channels create consistent lead generation.PromoSEO lead generation in Leicester now holds the title of “Best Leicester Lead Generation Agency.” Where to Listen to This EpisodeThe 2026 Digital Marketing Strategy That Actually Works for Leicester-Based Companies is available across all major podcast platforms. Choose your preferred platform below.Listen on TransistorListen on Pocket CastsListen on Amazon MusicListen on AudibleListen on CastroListen on CastboxListen on Podcast AddictListen on DeezerListen on RephonicListen on MetacastListen on Player FMListen on SpotifyListen on Listen NotesListen on Podcast GuruListen on PodchaserListen on PodverseListen on PodlinkListen on TrueFansListen on PodbeanListen on Entity Home