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Unbillable Hours
Timothy Murenzi
EP43: Your Dream Clients
APR 10, 202613 MIN
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Description
The episode discusses the impact of chasing dream clients on business profitability and project pipeline. It emphasizes the importance of redefining the concept of dream clients and choosing clients based on data and strategy rather than aspiration. The comparison of project scenarios highlights the significance of profitability over aspiration in client selection.
Takeaways
Dream clients can ruin business
Profitability over aspiration
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