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Wisdom From The Top with Guy Raz
Guy Raz | Luminary
The Way Up, Episode 6 - Nixta Taqueria
AUG 13, 202523 MIN
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Description
They fed neighbors during a storm — and ended up winning a James Beard Award.
In this episode of The Way Up, Guy Raz meets Edgar Rico and Sara Mardanbigi, the couple behind Nixta Taqueria in Austin, Texas. What started with resilience in the face of disaster became a nationally acclaimed restaurant with a mission rooted in community, creativity, and cultural pride.
From navigating natural disasters to rethinking the taco, Edgar and Sara share hard-earned lessons in business, leadership, and love.
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Watch all episodes of The Way Up, including the bonus panel episode 'Behind the Business: How 5 Entrepreneurs Beat the Odds'.
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The Way Up is a new video series from Square highlighting the real stories of grit, vision, growth, and heart behind some of America’s most innovative local businesses.
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