190 | I’ve Spent 6 Years Getting Coaching Clients. Here’s What Works in 2026

Getting coaching clients has changed. After six years of building her coaching business, Jo shares what has genuinely worked and why some of the advice coaches are still following simply isn’t enough anymore. Timestamps 00:00 – Getting Clients Has Changed 02:05 – Why Posting Isn’t Enough 04:00 – Get More Specific 05:15 – Shallow vs Deep Marketing 08:00 – Have Real Conversations 10:45 – What Actually Worked 12:40 – What to Do This Week Sign up for The Honest Edit, Jo’s regular newsletter for more honest conversations about building a coaching business, plus invitations to workshops and live events. Useful Links Learn about The Business of Coaching programme Signature Solution Course Download the Free Digital version of Coaches' Planner (NEW edition 2026) Free Essential AI Toolkit – 2 Must-Have Prompts for Coaches How to secure more coaching clients' free training Download the 12 ways to get clients now Connect with Jo on LinkedIn Rate and Review the Podcast If you found this episode of Women in the Coaching Arena helpful, please do rate and review it on Apple Podcasts or Spotify. If you’re kind enough to leave a review, please do let Jo know so she can say thank you. You can always reach her at: [email protected] Enjoyed This Episode? Don’t Miss the Next One! Hit subscribe on your favourite podcast app to be notified each time a new episode of Women in the Coaching Arena.