Write Medicine

Alexandra Howson PhD

Details

Write Medicine is the go-to library for crafting high-quality continuing medical education (CME). If TED Talks and a mastermind group had a podcast baby for CME professionals, it would be Write Medicine. Think of it as the NPR of continuing medical education: smart, engaging, and packed with insights you can use right away. Here's the thing about writing CME/CE content — most people learn it the hard way. There's no clear playbook, the standards keep shifting, and the difference between education that checks a box and education that actually changes clinical practice comes down to craft nobody teaches you directly. That's what this library is for. Across 150+ conversations, host Alexandra Howson, PhD, cracks open the secrets of powerful CME content — decoding adult learning, designing outcomes that matter, working with faculty and SMEs, sharpening your writing craft, and navigating the fast-changing world of medical education. Some episodes are focused solo deep-dives; others bring in industry pros to share what's working now. Listen, learn, and level up your CME game.

Recent Episodes

FEB 18, 2026
Applied Outcomes: Designing CME for Learner Action
You already know how to write learning objectives. You reference Bloom’s taxonomy. You understand Moore’s outcomes framework. But here’s the real question: When you write a learning objective, can you clearly identify the two to three specific clinical tasks that must happen for that objective to be achieved? In this episode—based on a webinar I participated in with the Good CME Practice Group—we go deeper than frameworks. We unpack what actually sits underneath a learning objective and how that layer determines whether your CME changes practice… or simply delivers information. What We Explore in This Episode Why learning objectives are signposts—not the design itself How to break each objective into 2–3 concrete clinical tasks The role of workflow, format, and audience context in determining granularity How learning science (cognitive load, retrieval practice, feedback) strengthens action-focused design Where CME programs most commonly lose alignment between need, content, assessment, and outcomes Key Takeaway If you can’t name the specific clinical actions required to meet an objective, the content won’t drive behavior change. Design lives underneath the objective. Next Step If this episode resonated, try this: Take one learning objective from a current project and ask: What are the two or three specific clinical actions underneath it? Where do those actions appear in the content? Where are they assessed? That exercise alone will elevate your design work. And if you want structured practice applying this level of thinking—with feedback, live coaching, and a community of CME professionals—explore WriteCME Pro. This is where writers become design partners. Resources Good CME Practice Group This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
27 MIN
DEC 3, 2025
The CME Writing Skills No One Teaches—but Every Writer Needs
In this year-end episode, Alex takes you behind the scenes into a full year of growth inside the WriteCME Pro community. Whether you're just starting in CME or deepening your expertise, you’ll hear the most important trends that emerged among CME writers in 2025—what they struggled with, how they moved forward, and what this means for your own career in 2026. If you want clarity, confidence, and a sense of belonging in the CME world, this episode offers a peek at the path forward. In this episode, you’ll learn: The biggest mindset and skill gaps CME writers faced this year Why understanding the ecosystem matters more than mastering templates The professional identity shift that helped writers step into higher-level roles Why wellbeing has become a non-negotiable business strategy What happens when writers grow inside a community instead of alone What support, structure, and opportunities are coming in 2026 You’ll especially benefit if you’re: A medical writer curious about entering CME A working CME writer who feels stuck or isolated A freelancer craving clarity, community, or better workflow systems Someone who wants to build a resilient, respected CME writing business Mentioned in this episode: Fall Back to School Sale We're running a back-to-school sale September 2 through 12. Standalone CME writing toolkits, business kits, and quarterly WriteCME Pro membership — all at the best pricing we've offered this year. Everything's at www.alexhowson.com. Link's in the show notes. This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
8 MIN
NOV 19, 2025
Your Clinical Lens Is Gold: How to Grow From Beginner to Trusted CME Writer
Practical prompts, frameworks, and behind-the-scenes notes on writing high-quality CME — straight to you, no fluff. → Subscribe: Become a Write Medicine Insider Not sure what to work on next in your CME writing? Take the free WriteCME Readiness Index — two minutes to find your stage and get a curated learning path → Get your CME readiness score In this hot seat coaching conversation, Sarah Jabeen MD, a clinician turned medical writer, brings the honest questions so many emerging CME writers quietly carry: How do I navigate a career pivot without feeling like an imposter? How do I leverage my clinical background without overwhelming my writing? And how do I grow from “new” to “trusted” in the eyes of clients? Together, we unpack what’s underneath each of these questions and explore how identity, confidence, community, and small experiments shape your growth as a CME writer. You’ll hear: Why self-doubt is a normal part of professional transformation—and how to shift from “What if this fails?” to “What if this works?” How your clinical experience becomes a true superpower in CME writing, giving you insight, relevance, and empathy that elevate your work. What separates a beginner from a trusted partner, and how reliability, curiosity, and consistent communication matter more than perfection. The role of community and belonging in building confidence and combating isolation during a career pivot. Practical guidance for showing up online, finding your voice, and creating a presence that feels aligned and safe. Whether you’re transitioning from clinical practice, entering CME writing from another discipline, or simply looking for more confidence in your craft, this episode offers permission, perspective, and a path forward. This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
39 MIN
NOV 12, 2025
When the Inbox Goes Quiet: How to Thrive in the Fallow Seasons of Freelance CME Writing Life
Practical prompts, frameworks, and behind-the-scenes notes on writing high-quality CME — straight to you, no fluff. → Subscribe: Become a Write Medicine Insider Not sure what to work on next in your CME writing? Take the free WriteCME Readiness Index — two minutes to find your stage and get a curated learning path → Get your CME readiness score What do you do when your inbox goes quiet and the client work that once filled your calendar suddenly disappears? For many freelance medical writers—especially those transitioning into the CME space—quiet seasons can feel like failure. But what if those fallow periods are actually the most fertile ground for growth? In this conversation with seasoned writer Addie Nagy, we explore how to reframe slow seasons, rebuild confidence, and manage client relationships with steadiness and purpose. You’ll learn how to Reimagine client relationships as a dialogue rather than a power struggle so collaboration replaces anxiety. Turn information gaps and slow communication into opportunities for curiosity, clarity, and boundary-setting. Use “fallow time” to strengthen business foundations, refresh systems, and cultivate the mindset shift from freelancer to business owner. Press play to learn how to transform uncertainty into strategy and make every season of your freelance CME writing business work for you. Resources Mentioned Ilise Benun — The Creative Professional's Guide to Money: How to Think About It, How to Talk About it, How to Manage It. 2011. HOW Books. Mentioned in this episode: Fall Back to School Sale We're running a back-to-school sale September 2 through 12. Standalone CME writing toolkits, business kits, and quarterly WriteCME Pro membership — all at the best pricing we've offered this year. Everything's at www.alexhowson.com. Link's in the show notes. This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
33 MIN